![]() ![]() ![]() ![]() To quality for this Magic Quadrant, vendors must also enable interactive commerce experiences through empowering clients with a “storefront, product catalog navigation, product pages, shopping cart, check-out and customer account.” The platform supports customers too by informing buying decisions while harnessing data and algorithms to present complete orders for payment. The Definition of Digital Commerce PlatformsĪccording to Gartner, a digital commerce platform is the core technology that allows online consumers to buy products and services autonomously through interactive self-service. In this year’s report, it identifies four market leaders. Thankfully, Gartner isolates the strengths and cautions of 18 industry-leading platforms. ![]() As such, companies have many solutions to choose between. However, many providers are striving to seize a more significant market share. Indeed, the market grew by a record 22 percent, per the market analyst. Gartner has released its long-awaited 2022 Magic Quadrant study that assesses many of the most mainstream digital commerce platforms.ĭemand for such platforms surged in 2021 as enterprises endeavored to keep pace with digital disruption. ![]()
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